Which option best describes marginal cost pricing?

Prepare for the CIMA Managing Finance in a Digital World (E1) Exam. Use multiple choice questions and study aids to enhance your knowledge. Get exam-ready with our insights and tips!

Multiple Choice

Which option best describes marginal cost pricing?

Explanation:
Marginal cost pricing sets the price equal to the cost of producing one more unit. This means the price covers only the incremental, variable cost of that additional unit, ignoring fixed costs that don’t change with output. It’s especially relevant for short‑run decisions or when there’s spare capacity, because charging the marginal cost ensures each extra unit adds something to variable costs without incurring a loss on that unit, and helps make use of available capacity. That’s why the best description is: the price is set to cover only marginal costs. It isn’t about pricing determined by competition with no cost consideration, nor about full cost plus profit, nor about fixed costs alone.

Marginal cost pricing sets the price equal to the cost of producing one more unit. This means the price covers only the incremental, variable cost of that additional unit, ignoring fixed costs that don’t change with output. It’s especially relevant for short‑run decisions or when there’s spare capacity, because charging the marginal cost ensures each extra unit adds something to variable costs without incurring a loss on that unit, and helps make use of available capacity.

That’s why the best description is: the price is set to cover only marginal costs. It isn’t about pricing determined by competition with no cost consideration, nor about full cost plus profit, nor about fixed costs alone.

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