Values are defined as?

• A. Financial incentives for performance
• B. Market share goals
• C. Rights and Obligations from Society
• D. Short-term earnings targets

Answer: (C)

Values describe what the organization believes is right and appropriate, and what it owes to others in society. They come from the social contract with the wider community—the rights the company has and the obligations it takes on in return. That makes the idea of rights and obligations from society the best match. Financial incentives, market-share goals, and short-term earnings targets are about motivation or targets, not the enduring beliefs that guide behavior. Values shape decisions, culture, and how the organization acts to align with societal expectations and ethical norms.